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A small town in Smith and Cherokee counties in the east central part of U.S. state of Texas. U.S. Route 69 and Farm-to-Market Roads 2137, 2493, and 344, intersect here, about 15 miles (24 km) south of the larger city of Tyler. The population was 2,463 at the 2010 census, up from 1,150 at the 2000 census.
The town of Bullard is served by the Bullard Independent School District. The schools of BISD are Bullard Primary, Bullard Elementary, Bullard Intermediate, Bullard Middle, and Bullard High School. The town of Bullard is also the home of Brook Hill School, a private, Christian school serving Pre K-12th grade students.
Bullard is located in southern Smith County, with a small portion extending south into Cherokee County. Four-lane U.S. Route 69 passes through the east side of town, leading north to Tyler and south to Jacksonville. According to the U.S. Census Bureau, Bullard has a total area of 3.4 square miles (8.7 km2), of which 0.01 square miles (0.03 km2), or 0.36%, is covered by water
As of the census of 2000, 1,150 people, 429 households, and 326 families resided in the town. The population density was 811.8 people per square mile (312.7/km²). The 464 housing units averaged 327.5 per square mile (126.2/km²). The racial makeup of the town was 95.65% White, 1.48% African American, 0.35% Native American, 0.52% Asian, 1.13% from other races, and 0.87% from two or more races. Hispanics or Latinos of any race were 1.30% of the population.
Since May of 2005, the City of Bullard has operated as a council-manager form of government. According to the International City Management Association, the council-manager “combines the strong political leadership of elected official with the strong managerial experience of an appointed manager or administrator.